Earlier this year I attended a private, invitation only seminar for Jeff Walker’s Product Launch Managers. This three day seminar was an intense “learn fest” about how to use the strategies contained in Product Launch Formula to revolutionize our client’s businesses. In many ways, I am still buzzing from the experience. The caliber of people ...…
Is this obnoxious? Yes it is. Did it get your attention? Yes it did. And that is the point. As marketers we fight, kick, and scratch to earn a little bit of precious attention. This may be a “stunt” but it is fun, well-intentioned, and captivating. The purpose of the video is to promote the ...…
I was in a work session with my team and we created a format that I wanted to stop and capture. In 60 seconds you can prove how you are smarter (and better) than your competition. The process is as follows: 12 seconds – Intro the video by stating the need and offering 3 tips. ...…
