Quick Video Marketing – 60 Seconds or Less

I was in a work session with my team and we created a format that I wanted to stop and capture. In 60 seconds you can prove how you are smarter (and better) than your competition.  The process is as follows:

• 12 seconds – Intro the video by stating the need and offering 3 tips.
  
• 12 seconds – Tell your audience what Tip #1 is and why it is valuable.
• 12 seconds – Tell your audience what Tip #2 is and why it is valuable.
• 12 seconds – Tell your audience what Tip #3 is and why it is valuable.
  
• 12 seconds – Close the video and give a call to action to visit your website for more information.

How simple is that?  In 60 seconds you gave your audience value and a call to action to come back to your site.  Let’s not make this any harder than it needs to be.  Take out your camera, record the video, and post it YouTube. Do it today. Do it now.